Applications by process
A page per work process — welding, palletizing, machine tending, material removal, assembly, dispensing, painting, packaging, inspection, pick-and-place. This is how buyers actually search, and the highest-intent pillar.
WholeReach · industry directory
The companies that define the robotics industry, each read on the same nine-check website rubric — a 0–100 score with the exact fixes — alongside the concepts, the developments and the questions that shape the field.
33 companies in the robotics industry, each graded on the nine things that decide whether a buyer or an AI assistant can find and trust them online. Open any name for the full write-up and the specific fixes.
| Company | HQ / region | Site score |
|---|---|---|
| Doosan Roboticswww.doosanrobotics.com/en | South Korea (global) | 100 0 to fix |
| NVIDIA Roboticswww.nvidia.com/en-us/industries/robotics | US (global) | 100 0 to fix |
| KUKAwww.kuka.com | Germany (global) | 92 1 to fix |
| Mobile Industrial Robots (MiR)www.mobile-industrial-robots.com | Denmark (global) | 92 1 to fix |
| Zimmer Groupwww.zimmer-group.com/en | Germany (global) | 92 1 to fix |
| Comauwww.comau.com | Italy (global) | 84 2 to fix |
| SICKwww.sick.com | Germany (global) | 84 2 to fix |
| AutoStorewww.autostoresystem.com | Norway (global) | 82 2 to fix |
| Harmonic Drivewww.harmonicdrive.net | US / Japan (global) | 82 2 to fix |
| Nabtescowww.nabtesco.com/en | Japan (global) | 82 2 to fix |
| Boston Dynamicswww.bostondynamics.com | US (global) | 80 2 to fix |
| Carbon Roboticscarbonrobotics.com | US (global) | 80 2 to fix |
| Open Robotics / Open Source Robotics Foundationwww.openrobotics.org | global | 80 2 to fix |
| Geek+ (Geekplus)www.geekplus.com | China (global) | 78 2 to fix |
| OnRobotonrobot.com | Denmark (global) | 78 2 to fix |
| iRobotwww.irobot.com | US (global) | 74 3 to fix |
| ATS Corporationwww.atsautomation.com | Canada (global) | 72 3 to fix |
| Agility Roboticsagilityrobotics.com | US | 70 3 to fix |
| Apptronikapptronik.com | US (Austin, TX) | 70 3 to fix |
| Epson Robotsepson.com/robots | Japan (global) | 70 3 to fix |
| Mitsubishi Electric (MELFA)www.mitsubishielectric.com/fa/products/rbt/robot/index.html | Japan (global) | 70 3 to fix |
| Stryker Makowww.stryker.com/us/en/portfolios/orthopaedics/joint-replacement/mako-robotic-arm-assisted-surgery.html | US (global) | 70 3 to fix |
| Universal Robotswww.universal-robots.com | Denmark (global) | 70 3 to fix |
| Techman Robotwww.tm-robot.com/en | Taiwan | 62 4 to fix |
| Unitree Roboticswww.unitree.com | China (global) | 62 4 to fix |
| Yaskawa (Motoman)www.yaskawa.com | Japan (global) | 62 4 to fix |
| Robotiqrobotiq.com | Canada | 58 4 to fix |
| SCHUNKschunk.com | Germany (global) | 58 4 to fix |
| Figurewww.figure.ai | US | 54 5 to fix |
| FANUCwww.fanuc.co.jp/en | Japan (global) | 39 6 to fix |
| ATI Industrial Automationwww.ati-ia.com | US (Apex, NC) | 35 6 to fix |
| Intuitivewww.intuitive.com | US (global) | 35 6 to fix |
| JAKA Roboticswww.jaka.com/en/index | China (global) | 0 9 to fix |
70+ solid 45–69 gaps under 45 costing customers
6 businesses whose website blocked our scanner — common when a site filters datacenter traffic, and not a sign the site is broken. A blocked site is never scored zero.
The firms, funds and institutions that set the terms in robotics — context, not local listings; never scored.
One of the 'Big Four' arm makers, with more than 500,000 industrial robots installed and a portfolio covering IRB articulated arms, delta and SCARA robots, cobots and RobotStudio simulation. Planning to spin off as a separately listed company in 2026.
Builds Digit, a commercially deployed bipedal humanoid, with the Arc cloud platform; assembled in Salem, Oregon with roughly 75% US-sourced parts. Customers include Amazon, Toyota, GXO and Schaeffler, and it announced a public listing via SPAC merger in June 2026.
Develops Apollo, a mobile and dexterous humanoid in bipedal and wheeled configurations for manufacturing, warehouse and retail work. Partners include Google DeepMind, NVIDIA, GXO, Mercedes-Benz and Jabil. Austin-based.
The primary North American automation trade association and the body behind ANSI/RIA robot safety standards, the Automate show and the International Robot Safety Conference. Its quarterly North American robot order statistics and safety guidance are the most-cited domestic references.
The leading engineering-based developer of robot arm tooling since 1989 — automatic and manual tool changers, force/torque sensing, utility couplers, material removal tools, collision sensors and compliance devices. Now part of Novanta.
A publicly traded global automation systems integrator serving life sciences, food and beverage, transportation, energy and consumer products — representative of the large-integrator channel through which most industrial robots are actually bought.
Pioneer of cube-based automated storage and retrieval, with more than 1,950 systems installed across 65+ countries since 1996, sold almost entirely through a certified partner and integrator channel.
Spot for dynamic sensing and industrial inspection, Stretch for warehouse case handling, the electric Atlas humanoid, and the Orbit fleet-data platform. Customers include DHL, BP, National Grid and Maersk — rare commercial proof in a frontier category.
The LaserWeeder G2 for herbicide-free AI laser weed control and Carbon Autonomy retrofit autonomy for tractors, driven by a plant model trained on 150 million labeled plants. Deployed with 200+ growers across 15 countries.
Industrial and collaborative robots, complete battery and body-in-white assembly systems, welding systems, wearable exoskeletons and IoT platforms across an 11-country network.
5- and 6-axis robots, SCARA robots and the COBOTTA collaborative robot alongside its Auto-ID and QR code businesses. Its compact high-precision arms are widely used in medical, laboratory and electronics automation.
A top-tier cobot maker with P, H, M, A and E series arms including heavy-payload collaborative models above 20 kg, selling into manufacturing, logistics, food service and retail across 50 countries.
The world's leading SCARA manufacturer with more than 300 models, plus compact 6-axis and built-in-controller robots. Dominant in high-speed, high-precision small-part assembly for electronics, medical devices and consumer products.
The world's largest industrial robot producer, with over a million robots installed worldwide, spanning industrial arms, CRX collaborative robots, CNC controls and ROBODRILL. Its scale, lifetime service guarantee and dense service network are the benchmark every other vendor is measured against.
Develops the Figure 03 general-purpose humanoid driven by its Helix AI system, aimed at unpredictable everyday environments including the home. One of the most heavily capitalized entrants in the humanoid race.
Shelf-to-person, tote-to-person and pallet-to-person systems with WES, RMS and IOP software, deployed in over 950 warehouses. Listed in Hong Kong as the first AMR warehouse robotics company to go public globally.
Originator of strain wave gearing and supplier of zero-backlash gear units, component sets, rotary and linear actuators, servo gearheads and drives. Its gearing sits inside a large share of the precision joints in industrial, surgical and humanoid robots.
The leading professional and research body in robotics, publishing IEEE Transactions on Robotics and running ICRA, IROS and CASE. Also develops robotics and automation standards — the authoritative citation for technical and academic claims.
The robotics section of IEEE's flagship magazine, covering consumer robots, humanoids, drones and automation with unusual technical depth. Its skeptical, engineering-literate coverage is the best counterweight to vendor demo hype.
Unites national robotics associations, manufacturers and academic institutions from over 20 countries and publishes the annual World Robotics reports. Its installation and stock figures are the canonical numbers every credible market claim in robotics traces back to.
The dominant surgical robotics company, maker of the da Vinci systems and the Ion endoluminal platform. Its razor-and-blade model of systems plus recurring instrument revenue is the reference business model for medical robotics.
The consumer robotics category creator, selling Roomba vacuums and floor-cleaning robots through direct e-commerce and retail. Its trajectory is the cautionary case study in commodity pressure on consumer robot hardware.
Fast-growing Chinese cobot manufacturer competing aggressively on price and deployment speed in machine tending, palletizing and electronics assembly — representative of the domestic vendors now outselling foreign suppliers at home.
Over 50 years in robotics, offering articulated robots from 3 kg to 1,500 kg payload plus duAro cobots, delta and high-speed arms. Particularly strong in automotive, life sciences, electronics and food.
A page per work process — welding, palletizing, machine tending, material removal, assembly, dispensing, painting, packaging, inspection, pick-and-place. This is how buyers actually search, and the highest-intent pillar.
Automotive, electronics/semiconductor, metal fabrication, food and beverage, pharma and life sciences, plastics, logistics, agriculture, aerospace, healthcare. Each has its own regulatory, hygiene, cleanroom and cycle-time constraints generic content cannot address.
Cost-per-part models, payback calculators, capex vs Robotics-as-a-Service, labor offsets, downtime cost, and honest total cost including integration, tooling, fixturing, training and spares. Usually the deciding content for a plant manager building a capital request.
ISO 10218-1/-2, ANSI/RIA R15.06, risk assessment methodology, the collaborative operation modes, guarding, light curtains and scanners, functional safety, and the new cybersecurity provisions.
Honest comparison on payload, speed, guarding, cost and deployment time — and where a collaborative application is genuinely right versus where a fenced high-speed cell is the correct answer.
What a robotics project actually looks like: feasibility study, simulation, cell design, fixturing, commissioning, FAT/SAT, operator training, handover. Sets expectations and qualifies serious buyers.
Teach pendants, no-code and flowchart programming, offline programming and simulation, PLC and fieldbus integration, APIs, ROS 2, and how the robot talks to MES, WMS and ERP.
2D and 3D vision, guided pick and bin picking, barcode and defect inspection, force/torque sensing, lidar and safety scanning — the perception layer that decides whether an application is feasible at all.
Vacuum, parallel-jaw, magnetic, soft and multi-finger grippers, tool changers, quick-change couplers, payload derating from tooling weight, and application-specific EOAT design.
AMR vs AGV, goods-to-person, ASRS and cube storage, fleet management and traffic control, mixed human/robot floors, WMS integration, and the throughput math behind pick-rate claims.
Preventive maintenance, spare parts availability, remote diagnostics, mean-time-to-repair, service tiers and lifetime support — the biggest post-sale differentiator in a market where a stopped cell stops the line.
The skilled-labor shortage that drives most projects, redeployment rather than displacement, operator upskilling, technician certification, and bringing a plant floor along with an automation program.
Physical AI, robotic foundation models and vision-language-action policies, sim-to-real training, synthetic data, and digital twins of cells and facilities — the content that establishes technical credibility.
Payload, reach, repeatability, degrees of freedom, work envelope, IP and cleanroom ratings, duty cycle, mounting — plus comparison tables and sizing tools that let an engineer self-qualify before contacting sales.
Named deployments with before/after cycle time, scrap rate, units-per-hour and payback. In robotics a verifiable installed-base story outranks any product claim.
Leasing, RaaS subscriptions, grants and tax incentives, proof-of-concept structures, and how to de-risk a first automation purchase for a company that has never bought a robot.
the difference is the safety strategy, not the machine class: a cobot is designed for power-and-force-limited operation so it may share space after a risk assessment, while an industrial arm is faster and stronger and normally guarded -- and any robot can still require a fence depending on the tool and the task
payload must include the end effector and any part held, reach is measured to the wrist not the tool tip, and repeatability is return-to-the-same-point precision -- not accuracy to a commanded coordinate, which is a different and usually worse number
repeatability is consistency returning to a taught point; accuracy is how close the robot gets to a coordinate it was told to reach; explain why offline programming needs accuracy and teach-pendant work only needs repeatability
describe EOAT as the gripper, tool or vacuum array that touches the part, and explain that it is usually custom, drives cycle time and reliability, and is where integration projects most often need rework
an AGV follows a fixed guide path and needs infrastructure; an AMR navigates and re-plans around obstacles using onboard sensing and a map -- the practical difference is what happens when a pallet is left in the aisle
simultaneous localization and mapping -- the robot builds a map and locates itself in it at the same time; matters because it is what removes the need for tape, magnets or reflectors
loading and unloading a CNC or press; it is common because the task is repetitive, the fixture already exists, the cycle is predictable, and one operator can then run several machines
explain the stack: 3D vision to find pose in clutter, collision-free path planning into a bin wall, a gripper that tolerates pose error, and the singulation problem -- and note cycle time and pick reliability degrade as the bin empties
describe ROS as a middleware and tooling ecosystem rather than an operating system, note ROS 2's real-time and security improvements, and say it is used in shipping products but that safety functions are not implemented in it
availability times performance times quality; a robot usually improves performance and quality consistency, and can hurt availability early on -- which is why baseline OEE before automating is worth measuring
explain that the arm is a fraction of a working cell -- tooling, vision, safety, fixturing, controls, guarding and programming are the rest -- and that the integrator owns the cell working, which the robot OEM does not
describe it as robots delivered on a subscription including hardware, software, support and often uptime commitments -- shifting capital cost to operating cost and shifting maintenance risk to the vendor
give the calculation honestly -- fully burdened labor hours displaced plus scrap and rework reduction plus throughput gain, against total installed cost including tooling, integration, safety and training -- and refuse to quote a payback figure, because it swings with shift count, wage rate and utilization the reader has
break the cost into arm, end effector, vision, safety and guarding, fixturing and conveyance, controls integration, programming, installation and training, plus commissioning downtime; give the structure and say the arm is typically a minority of it, without asserting a ratio as universal
point out the framing error: if the position is unfilled, the benefit is throughput and missed-order recovery rather than labor savings, and the model has to value output you currently cannot produce -- which requires the reader's demand data
describe the phases -- design and simulation, procurement lead times, build, factory acceptance test, install, site acceptance, ramp -- and say the schedule is usually set by tooling design and long-lead components, so ask the integrator for the critical path
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